BTS Jungkook’s First Solo Song Is a Big Hit, but Large-Vision Ads Are Allegedly “Canceled” to Avoid Crowding

スポンサーリンク
Entertainment

Last Updated on 07/22/2023 by てんしょく飯

 

On July 14, Jungkook of BTS released his first solo single, “Seven.

 

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Along with its simultaneous worldwide release, “Seven” ranked No. 1 on Oricon’s digital singles chart in Japan.

It also reached No. 1 on charts in the U.S. and other parts of the world, and the music video distributed on YouTube has received 21 million views in the 10 hours it was released, so the momentum continues to build.”

 

Prior to the release, vision ads were aired in various locations.

 

The ads were also aired in Times Square in New York City, where advertising rates are said to be the highest in the world. In Japan, it seems to have been aired in front of Shinjuku Station and on the electronic billboard in front of Tower Records in Shibuya.

 

Fans rushed to see the advertisement, but some said, “No matter how long we wait, it doesn’t run.

 

I went to see the advertisement in Shinjuku the day after the release, but it didn’t play even after waiting for an hour. I heard from a friend who is also a fan that the ad was cancelled in a hurry to avoid overcrowding.

 

How crowded was it that the ad was cancelled? When I actually went to see the Vision ad in Shibuya, there were only two groups of women holding BTS goods. When I asked them about it, they told me that they had come to see the ad.

 

I came to Shibuya because I heard that the ad had been cancelled in Shinjuku,” she said. I heard that a 10-second still image would be shown every hour at 5 and 35 minutes. But so far, after waiting for 30 minutes, it is not playing. Maybe the Shibuya broadcast has been canceled as well,” said another female fan.

 

In the end, we could not confirm the airing of the vision ad, but we did find the following information.

 

Posters have started to appear everywhere in Shibuya. I found them at the entrance to Center Street and Miyashita Park. Unlike the vision ads, I don’t have to wait for them to air, which is nice.

 

We contacted the company that operates the electronic billboards to inquire about the suspension of the vision ads, but did not receive a response.

 

When we asked an advertising agency official about the situation behind the situation, he told us: …….

 

The agency bought the advertising slots for a specific period of time, so it is very rare for a company to discontinue the advertising in the middle of a period of time. Moreover, since the posters started to appear immediately after the Vision ads stopped airing, it can be assumed that this was the original plan for the ads.

 

Fans were also in a state of flux due to the adult situation, but is that part of the charm of “fan activities”?

 

 

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