Obituary: Dietrich Mateschitz, Red Bull Founder, a Great Entrepreneur and F1 Transformer, Dies

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Last Updated on 10/23/2022 by てんしょく飯

 

Dietrich Mateschitz, co-founder and owner of Red Bull, has died at the age of 78.

 

Red Bull acknowledged Mateschitz’s passing ahead of qualifying for the Formula 1 U.S. Grand Prix, where the team is seeking its fifth F1 constructors’ title.

 

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Red Bull owner Dietrich Mateschitz has died.

Mateschitz founded Red Bull in the mid-1980s and built the energy drink into a market leader, promoting and expanding the brand through various extreme sports.

 

Having been involved in Formula One with Sauber in the 1990s and early 2000s, Mateschitz bought the Jaguar team at the end of 2004 and relaunched it as a fully-fledged Red Bull team for the 2005 season. He then bought Minardi, a small Italian team, and from 2006 he made Red Bull’s junior team Toro Rosso (now Alfa Tauli) functional, giving many junior drivers a chance.

 

Since then, he has steadily expanded the business, taking pole positions, wins, and world championships, while appointing Adrian Newey, a leading designer, and Sebastian Vettel, the first Red Bull driver to do so.

 

Vettel won the drivers’ title four years in a row from 2010 to 2013, and Red Bull also won the constructors’ title that same year, creating a golden era.

 

After a slowdown when F1 entered the turbo-hybrid era, the team’s partnership with Honda has allowed it to win again, with Max Verstappen winning the drivers’ title in 2021 and 2022, and the constructors’ title in 2022 coming soon.

 

To date, Red Bull has won 79 pole positions, 89 championships, six drivers’ titles, and four constructors’ titles in F1.

 

 

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