Last Updated on 02/06/2023 by てんしょく飯
Twitter CEO Elon Musk said on February 5 that the company is “heading toward a break-even point.
Musk had told people only a few months ago, shortly after he became Twitter’s owner amid the turmoil, that the company could go bankrupt.
In a tweet in response to a Wall Street Journal question about his demanding workload, Musk said, “The last three months have been extremely tough,” running three companies, Twitter, SpaceX, and Tesla, and “I don’t want to inflict that pain on anyone else. I don’t want to inflict that pain on others,” he said.
He stressed that “we still have challenges, but if we persevere, we’ll get to break-even,” and that “we need to protect Twitter from bankruptcy,” but he cited no concrete evidence of a sudden turnaround.
Forbes estimates Musk’s assets at $184.2 billion, the bulk of which comes from his Tesla stock holdings. He is currently the richest person in the United States and the second richest person in the world.
Musk implemented massive layoffs and put hundreds of employees out of work shortly after he acquired Twitter for $44 billion (about $5.8 trillion) in October 2022. He once said that Twitter was losing $4 million per day, and in November he told employees that without significant subscription sales, Twitter would have no chance of surviving the looming recession.
Musk has been focusing on a subscription service called Twitter Blue, which costs $8 per month (980 yen in Japan). Users who purchase the service get a certified check mark, fewer ads, and other benefits. A recent auction of commemorative goods at the company, including a statue of the Twitter bird, brought in a substantial amount of money for the company. However, it is not clear whether the paid services and masking efforts were able to offset the $18.5 billion in debt and declining sales that Twitter had in November.In the last three months of 2022, Twitter posted a loss of $270 million ($35.7 billion).The Informations reported in January that Twitter’s ad sales fell 40% from the same month a year earlier, citing a 40% drop in ad sales as the reason that 500 of the company’s major advertisers stopped placing ads after the acquisition by Musk and Musk’s less than stringent approach to content management.
コメント